Ben Cotton

Marketing Manager with a passion for inbound at HubSpot, Founder of Growth Hack Talks, Blogger at Ben-Cotton.com and Chief Quaffer at CraftySwine.org .

PR Students
By Ben Cotton On Saturday, November 15th, 2014
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2015 PR Graduate Schemes

Here is the eagerly anticipated list of PR graduate schemes which begin in 2015. Despite most university semesters commencing in September or October, the reality is that the deadline for many schemes is already More...

Indeed
By Ben Cotton On Tuesday, November 11th, 2014
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Reflecting on One Year at Indeed

Today, marks one year for me at Indeed. Frequent readers of SWT will know throughout the year that I like to pause, think and reflect, and anniversaries offer the ideal opportunity to do just that. So, what has More...

Entrepreneurship
By Ben Cotton On Saturday, November 8th, 2014
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Got a Business Idea? Here’s 25 Questions You Must Answer

Earlier this year I signed up for ‘Entrepreneurship 101: Who is your customer?’ – a massive open online course (MOOC) run by edX. The fantastic course lasted six weeks and my lecturers were the esteemed Bill More...

Web Summit
By Ben Cotton On Thursday, November 6th, 2014
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Web Summit 2014 [DAY 3]

Over the last couple of weeks I’ve been away getting married in Boston and honeymooning in Tulum, so Deirdre Savage from digital marketing agency, Big Bang filled in for me at this year’s Web Summit and More...

By Ben Cotton On Wednesday, November 5th, 2014
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Web Summit 2014 [DAY 2]

Over the last couple of weeks I’ve been away getting married in Boston and honeymooning in Tulum, so Deirdre Savage from digital marketing agency, Big Bang filled in for me at this year’s Web Summit and More...

Web Summit
By Ben Cotton On Tuesday, November 4th, 2014
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Web Summit 2014 [DAY 1]

Over the last couple of weeks I’ve been away getting married in Boston and honeymooning in Tulum, so Deirdre Savage from digital marketing agency, Big Bang filled in for me at this year’s Web Summit and More...

Indeed
By Ben Cotton On Friday, October 10th, 2014
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Reflecting on Five Years of Blogging & Working: Looking to the Future [PART 5]

In November 2013 I started at Indeed, the world’s #1 job site. Although, I’ve been working in various content roles for the last decade, this was my first pure content marketing position. My job is to develop More...

Chill Insurance HQ
By Ben Cotton On Thursday, October 9th, 2014
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Reflecting on Five Years of Blogging & Working: Going it Alone [PART 4]

In August 2012 I joined Chill Insurance, Ireland’s fastest growing insurance broker. The role was newly created and I had the opportunity to run a team — albeit a team of one. It was an exciting time with More...

By Ben Cotton On Wednesday, October 8th, 2014
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Reflecting on Five Years of Blogging & Working: The Emerald Isle [PART 3]

Living and working in Dublin has been a whole lot of fun, but the recession hit the Emerald Isle a lot harder than London — I went from the buzzing London PR scene to the retrenching and spluttering Dublin More...

Edelman
By Ben Cotton On Tuesday, October 7th, 2014
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Reflecting on Five Years of Blogging & Working: Learning From the Best [PART 2]

So off I went to join Edelman, the world’s largest PR agency. I remember my first day well, walking into the firm’s plush Victoria offices, somewhat overdressed (compared to my new colleagues) and being struck More...

Leeds Met University
By Ben Cotton On Monday, October 6th, 2014
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Reflecting on Five Years of Blogging & Working: Where it All Began [PART 1]

Yesterday, this blog celebrated its fifth birthday, and I’d like to cast your mind back five years once more, to when I published my first post on Social Web Thing. A lot has changed during this time. I’ve been More...

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