What Does the Extended ASA Remit Mean for You?

On Monday 1 March 2011 the extended Advertising Standards Agency (ASA) remit will come into effect. A lot has been made of this ruling and the impact it will have on social media and digital marketing. The ASA previously stated the remit will cover “advertisements and other marketing communications by or from companies, organisations or sole traders More...

by Ben Cotton | Published 13 years ago
By Ben Cotton On Sunday, February 20th, 2011
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10 Steps to Undertaking a Successful Blogger Outreach Programme

This post is the third of a series looking at online influencers. The first listed great free tools that help identify influential people and the second suggested practical considerations when selecting online More...

By Ben Cotton On Saturday, February 12th, 2011
2 Comments

Takeaways from the Social Media, Direct Marketing & Making Money Panel at #SMW

This Wednesday I attended the Social Media, Direct Marketing & Making Money event as part of Social Media Week. It was a good evening with an experienced panel of social media experts including Roger Warner More...

By Ben Cotton On Monday, January 24th, 2011
1 Comment

2011 Euprera Social Media Awards

This post is aimed any PR student, practitioner or group bloggers out there who has been developing a blog for a while – have you heard about the Euprera Social Media Awards? The awards will be presented at the More...

By Ben Cotton On Saturday, January 8th, 2011
2 Comments

2010 Review of Social Web Thing

The beginning of a  new year is always a good time to look back and reflect, so I was pleased to receive an email a couple of days ago from the ‘stats helper monkeys’ at WordPress which kindly produced More...

LinkedIn
By Ben Cotton On Monday, December 20th, 2010
2 Comments

Fantastic e-portfolio Tool Integrated with LinkedIn

I recently discovered (accidentally) a great e-portfolio service integrated with LinkedIn – it’s from Behance and called the Creative Portfolio Display. The application is not particularly new, having been More...

By Ben Cotton On Saturday, December 11th, 2010
1 Comment

Social Web Thing makes the CRAPPs shortlist

I received more great news this week – Social Web Thing has been shortlisted for ‘the best blogger PR award’ at the Communicative Relations Awards from PR Professionals – the light hearted awards More...

By Ben Cotton On Saturday, November 27th, 2010
2 Comments

What is Social Media?

I’ve been inspired by my former lecturer, Richard Bailey to pen this post simply asking ‘what is social media?’ There are literally hundreds, if not thousands of credible explanations and below is Wikipedia’s More...

By Ben Cotton On Monday, November 8th, 2010
1 Comment

Edelman Digital are Hiring

After some new business wins and promotions, Edelman Digital are on the look out for a couple of ambitious AE’s and SAE’s to join the growing ranks of Spookies in our London office. Ideally, you’ll have agency More...

By Ben Cotton On Saturday, November 6th, 2010
2 Comments

10 Free Data Visualization Tools

In my day to day role I often need to create a graph, chart or table to simplify what can sometimes be a lot of data into a salient point or to tell a story. Here are 10 free data visualizations tools; some provide More...

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