Is PR the Career for You?
Image from DoktorSpin under Creative Commons You don’t need to act like you’re in an episode of Ab Fab to thrive in a PR job. You’ll be promoting your company, a brand or a product to the world and trying More...
What Does Timeline Mean for Facebook Brand Pages? [INFOGRAPHIC]
The Edelman Canada team have created this excellent infographic showing the impact Timeline will have on Facebook Brand pages. From 30 March 2012 there’s going to be some significant changes; most notably More...
How PRs Can Add Value to their Outreach Proposition
As both a PR who is frequently involved in blogger outreach and as someone who is increasingly on the receiving end, I thought it would be a good idea to put together this list of five ingredients that will help More...
Takeaways from the Edelman Trust Barometer 2012
The Edelman Trust Barometer 2012 findings were published this week, once again on the eve of the World Economic Forum in Davos, Switzerland. The past 12 months will undoubtedly be remembered for the Fukushima disaster, More...
Internship at Edelman Digital
My Edelman Digital colleagues have a paid internship available for somebody to work in the London office across several accounts; assisting with content, reporting, community management, idea generation and a lot More...
6 Lessons I’ve Learnt From 6 Months in Dublin
Ever since I studied and worked at Leeds Metropolitan University I’ve appreciated the importance of taking a step back and reflecting. This was initially because of Professor Simon Lee, the then Vice-Chancellor More...
Become a Bright One
For those of you who know Young PR Pro of the Year, Ben Matthews or have read Behind the Spin recently you may be familiar with Bright One – the volunteer-run agency for the third sector which Ben founded More...
Vacancy at Content & Motion
I received an email last week from industry colleague Roger Warner, Founder of Content & Motion telling me of their latest vacancy which may interest SWT readers. C&M is looking for a Social SEO Executive More...
What Does the Extended ASA Remit Mean for You?
On Monday 1 March 2011 the extended Advertising Standards Agency (ASA) remit will come into effect. A lot has been made of this ruling and the impact it will have on social media and digital marketing. The ASA previously More...
Takeaways from the Edelman Trust Barometer 2011
The Edelman Trust Barometer 2011 findings were published last week on the eve of the opening of the World Economic Forum in Davos. Whilst everyone agrees that being trustworthy is undoubtedly a good thing, it is More...
2011 PR Grad Schemes
Over the last couple of weeks I’ve been doing some research and speaking to industry colleagues to create a list of 2011 PR Grad Schemes. At present, the list is about the same size as it was last November and More...