Why I’m Retiring Social Web Thing
Just a quick note to let you all know this will be my last post at Social Web Thing. After more than six fantastic years and several awards I’ve decided to retire this blog. Social Web Thing has served More...
2015 PR Graduate Schemes
Here is the eagerly anticipated list of PR graduate schemes which begin in 2015. Despite most university semesters commencing in September or October, the reality is that the deadline More...
Are You Pitching to the Page View Led Newsroom?
Last year I discussed the idea of pitching to the page view led newsroom as something everyone on both sides of the agency and client divide must get used to. As the media industry More...
Change is Coming: PR Practice & the Next Decade
I’ve been studying or working in the public relations (PR) industry for 10 years now and while this pales into insignificance against my more established counterparts, it makes More...
What’s Next for Content Marketing?
I often write about content goals, strategy and measurement, but today I’m going to look at something much more fundamental, and focus on quality. As a content marketer More...
Getting It Right: Content Distribution
We live in an age of information overload, and for content to have the greatest chance of achieving your goals, you must have a fully developed content strategy. But this strategy More...
Q&A with Klooff Top Dog Alejandro Russo
Have you heard of Klooff – the social media company that lets pet owners share photos of their adorable animals? While More...
Q&A with Nimble CEO Jon Ferrara
Its been a little while since I last ran a Q&A session on SWT, but i’m delighted to say that recently I had More...
Got a Business Idea? Here’s 25 Questions You Must Answer
Earlier this year I signed up for ‘Entrepreneurship 101: Who is your customer?’ – a massive...
Ireland is Europe’s Tech Hub [INFOGRAPHIC]
I was intending to write a follow up to my recent post on Dublin’s Grand Canal...
10 Reasons You Should Start a Side Project
Whether you’re starting a new business, building an app, writing for a blog or volunteering your...
Standing Out in the Cloud [PRESENTATION]
Yesterday, I had the privilege of speaking to some students at More...
@MEATliquor Review
The eagle-eyed amongst you may have noticed that beneath ‘Welcome’ on this blog I mention ‘Great Food More...
@CrackbirdDublin Review
My colleagues @pkellypr, @dbkinch and @koconor1 and I recently had the pleasure of visiting Crackbird, the fantastic pop-up restaurant now based..#MEATEASY Serves Up a Tweet
Goldsmith Tavern, a pub in New Cross has received a great deal of online coverage over the last week or so...5 Steps for Social Prospecting Success
I’ve been thinking a lot about social prospecting lately, and how organisations can empower their sales teams More...
An Introduction to Social Prospecting
I’m not convinced that significant numbers of people want to make purchases while using social media – but that doesn’t mean..My Favourite Social Media
Earlier this week I heard about Prohibition PR’s ‘Evolution of Social Media’ timeline. It’s undoubtedly a fun content marketing campaign that..Why I’m Retiring Social Web Thing
Just a quick note to let you all know this will be my last post at Social Web Thing. After more..
Four Lessons from Four Years in Dublin
Today, I celebrate four years living and working in Dublin. A lot has changed in 1,461 days. I’m now working in-house,..
Landing a PR Internship: Getting the Most from Your Internship [PART 3]
Many students will be graduating in the coming weeks and months, and entering the workforce full-time, for the first-time. Some..
Standing Out in the Cloud [PRESENTATION]
Yesterday, I had the privilege of speaking to some students at the Digital Skills Academy about employability, along with Kevin Walsh,..
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